Smoke Screen 2

I-Quit

Spoofing popular ipod commercials, this ad satirically reveals the downside of smoking and how ridiculous it is to view smoking as cool.

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Smoking Doesn't Discriminate

Using a video diary format, this ad conveys the message that smoking hurts us ALL.

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Hot Date

This humorous ad demonstrates how smoking can kill your love life.

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Wallet

This PSA humorously hammers home the high prices of smoking.

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Smoking Sucks

This animated ad cleverly illustrates how smoking sucks the life right out of you.

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Chained

This ad dramatically depicts what a burden smoking is.

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Papa Doesn't Always Know Best

This animated PSA features a little boy who looks up to and mimics his fathers every move. The boys admiration and the adage that “father always knows best” take a different turn when papa begins to smoke.

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Bad Thing

Bad Thing coveys how horrible it is to be pressured into smoking and how hard it is to stop once you’ve started.

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Cost of Smoking

Driven by a catchy tune, this PSA illustrates some of the many benefits of a ’smoke-free lifestyle’.

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What's in it For You?

Through animated effects, this ad reveals the toxic contents of cigarettes and some of the health-related consequences of smoking. In the end it poses the question “what's in it for you?”

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Red Thread

This ad uses the Asian symbol of Thread (which represents a persons future destiny) to dramatically portray the way smoking distorts your appearance and makes you look less attractive.

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